Attentive public
those who follow politics and public affairs carefully
Australian ballot
secret ballot printed at the expense of the state
Balancing the ticket
occurs when a presidential nominee chooses a vice presidential running mate who has different qualities
Blanket primary
open to independents, and that allows voters to choose candidates from all the parties.
Caucus
local party meeting
Closed primary
party election to choose candidates that is closed to independents. Voters may not cross party lines.
Coattail effect
the influence of a popular presidential candidate on the election of congressional candidates of the same party.
Demographics
characteristics of populations, e.g., race, sex, income.
Direct election
election of an official directly by the people rather than by an intermediary group such as the Electoral College.
Direct primary
election in which the people choose candidates for office.
Fixed terms
terms of office that have a definite length of time, e.g., two years for a member of the House.
Front loading
scheduling presidential primary elections early (e.g., February or March) in an election year.
Gender gap
difference in voting patterns for men and women, particularly in the greater tendency of the latter to vote for Democratic presidential candidates.
General election
election in which the officeholders are chosen. Contrast with a primary election, in which only the candidates are chosen.
Hard money
campaign contributions donated directly to candidates.
Ideology
set of beliefs about political values and the role of government.
Incumbent
an officeholder who is seeking reelection.
Independent
one is not registered with a political party. Independent leaners tend to vote for candidates of one particular party, whereas pure independents have no consistent pattern of party voting.
Issue advocacy ads
ads that focus on issues and do not explicitly encourage citizens to vote for a certain candidate.
Open primary
election to choose candidates that is open to independents, and in which voters may choose candidates from any one party.
Party identification
a sense of affiliation that a person has with a particular political party.
Party platform
a list of positions and programs that the party adopts at the national convention. Each position is called a plank.
Political culture:
the widely shared beliefs, values, and norms that citizens share about their government.
Plurality
more votes than anyone else, but less than half, e.g., Clinton won a plurality (43%) of popular votes in 1992, but not a majority. Plurality elections such as those for Congress are won by the person with the most votes, regardless if he/she has a majority.
Political efficacy
capacity to understand and influence political events
Political socialization
process in which one acquires his/her political beliefs.
Realigning (“critical”) election
an election in which there is a long term change in party alignment, e.g., 1932.
Safe seat
an office that is extremely likely to be won by a particular candidate or political party.
Single member district system
system in which the people elect one representative per district. With a winner-take-all rule, this system strengthens the two major parties and weakens minor parties.
Soft money
campaign contributions that are not donated directly to candidates, but are instead donated to parties.
Solid South
historically, the South voted solidly Democratic. However, the South is now strongly Republican: Bush carried every Southern state in 2000.
Split ticket voting
casting votes for candidates of one’s own party and for candidates of opposing parties, e.g., voting for a Republican presidential candidate and a Democratic congressional candidate.
Straight ticket voting
casting votes only for candidates of one’s party.
Suffrage
the right to vote.
Superdelegate
a delegate to the Democratic national convention who is there by virtue of holding an office.
Super Tuesday
a Tuesday in early March in which many presidential primaries, particularly in the South, are held.
Swing state
a state that does not consistently vote either Democratic or Republican in presidential elections.
Amicus curiae brief
“friend of the court” brief filed by an interest group to influence a Supreme Court decision.
Dealignment argument
contention that parties are less meaningful to voters, who have abandoned the parties in greater numbers to become independents.
Divided government
government in which one party controls the presidency while another party controls the Congress.
Elite theory
theory that upper class elites exercise great influence over public policy.
Factions
term used by Madison to denote what we now call interest groups.
Fairness Doctrine
FCC rule (no longer in effect) that required broadcasters to air a variety of viewpoints on their programs.
Feeding frenzy
Just as sharks engage in a feeding frenzy when they sense blood in the water, the media “attack” when they sense wrongdoing or scandal in government, and devote great amounts of coverage to such stories.
Free rider problem
the problem faced by interest groups when citizens can reap the benefits of interest group action without actually joining, participating in, or contributing money to such groups.
Horse race coverage
the tendency of the media to report on an election campaign as if it were a horse race, i.e., who is ahead, who is behind, who is gaining ground.
Iron triangle
an informal association of federal agency, congressional committee, and interest group that is said to have heavy influence over policy making.
Litigation
the act or process of carrying out a lawsuit.
Lobbying
attempting to influence policy makers
Nonpartisan elections
elections in which candidates are not identified by party membership on the ballot.
Office column ballot
ballot in which candidates are arranged by office rather than party. Encourages split ticket voting.
Party column ballot
ballot in which candidates are arranged by party rather than office. Encourages straight ticket voting.
Photo opportunity
a staged campaign event that attracts favorable visual media coverage, e.g., a candidate reading to a group of school children.
Pluralism
theory that policy making is the result of interest group competition.
Political Action Committee (PAC)
an interest group that raises funds and donates to election campaigns.
Patronage
appointing loyal party members to government positions.
Revolving door
the cycle in which a person alternately works for the public sector and private sector, thus blurring the individual’s sense of loyalty.
Selective exposure
the practice of selectively choosing media sources which are in harmony with one’s own beliefs.
Selective perception
the practice of perceiving media messages the way one wants to.
Sound bite
a short, pithy comment that is likely to attract media attention, e.g., Ronald Reagan saying, “A recession is when your neighbor loses his job, a depression is when you lose your job, and recovery is when Jimmy Carter loses his job.”
Spin control
placing a certain slant on a story to deflect negative public attention against a candidate or office holder.
Unit rule
an abandoned rule of the Democratic Party national convention in which the candidate with the most delegates from a state won all of that state’s convention votes.