LESSON 8: Opportunities, Challenges, and Power of Media and Information

OPPURTUNITIES

1. JOB OPPORTUNITIES

• Interpreter/Translator

• Film Director/ Editor

• Technical Writers

• Video Producers

• Public Relation Specialist

• Vlogger/Blogger

• Sound Engineer

• Art Director

2. EASY AND FAST DISSEMINATION OF INFORMATION

3. REVENUE

The economics of media can be explained in the simple equation Ratings= Revenues. As a commercial industry, the media earns profit through advertisement. Advertisers are more likely to invest if there is a high volume of consumers patronising the media programs or content or if their target market is among those consumers.

CHALLENGES

• DATA PRIVACY - Information can be found in numerous places especially personal information making it easy for bad people to use data in other means.

• CREDIBILITY AND AUTHENTICITY ISSUES - The overwhelming amount of content to but found online requires the tedious process of sorting through unnecessary or unrelated content to one’s research. As challenging as it may be, it is necessary. Allowing anyone with access to the internet to contribute to the network of information raises credibility and authenticity issues.

POWER

1. INFORM

2. EDUCATE

3. ENTERTAIN

LESSON 9: Current and Future Trends of Media and Information

M.O.O.C

What is M.O.O.C?

M - Massive: No Limits for Enrolment

O - Open: Open to anyone - no pre qualifications, Have no fees for the study

O - Online: Learning available through web

C - Course: Structured around learning goals on a particular topic

• The main objective of this method of teaching is to enable anyone to study, learn about new fields of interest and/or enhance skills that may be useful for your study or work anytime and anywhere.

TOP 10 MOOC SITES

1. Canvas Network

2. Cognitive Class

3. Coursera

4. edX

5. FutureLearn

6. Iversity

7. Kadenze

8. Khan Academy

9. Udacity

10. Udemy

THE AIM OF MOOCS IN CONNECTIVE KNOWLEDGE

• Aim of mooc's is a mode of delivering education and instruction, often on an individual basis, to students who are not physically present in a traditional setting such as a classroom.

• It also aim on the effective and efficiency use of education with the relevant information connecting all the people from different areas (diversity learning).

ADVANTAGES OF MOOCS

• Brings people from all over the world together, globally interacts with other student from abroad countries

• The information is accurate, relevant, effective, up to date and knowledgeable because it enables. people to search online and do and submit their through web

• Is the solution to overcrowded classrooms

DISADVANTAGES OF MOOCS

• It's impossible to facilitate meaningful conversation in a classroom with thousands students. There are electronic alternativés. Message boards and chat rooms, but the intimacy of face-to-face communication is lost, emotions, often misunderstood. This is a particular challenge for humanities courses

• Makes it easier for people to drop out. Many people fail to experience the university lifestyle

UBIQUITOUS LEARNING:

Ubiquitous learning can be defined as an everyday learning environment that is supported by mobile and embedded computers and wireless networks in our everyday life (Ogata et al. 2009). It is aimed to provide learners with content and interaction anytime and anywhere (Hwang et al. 2008).

Example of Ubiquitous Learning:

• Google Classroom

• Microsoft Teams

LESSON 10: PEOPLE MEDIA

PEOPLE MEDIA

TECHNICAL TERMS:

• Interaction - Kind of action that occurs as two or more objects have an effect upon one another.

• Medium - A particular form or system of communication.

• People - Human beings making up a group or assembly that transfer information and create learning and communication.

• Media -  Main means of mass communication.

WHAT IS PEOPLE MEDIA

• Medium by which people became a means of mass communication

PEOPLE IN MEDIA VS. PEOPLE AS MEDIA

People in Media:

• They are the people behind another  form of media.

• They use another form of media in disseminating information and imparting knowledge.

People as Media:

• They are MEDIA itself.

• The person serves as the medium for another person to learn or to acquire new knowledge

TYPES OF PEOPLE MEDIA

• Idea Generators - Conceptualize ideas, frame problems or opportunities in relation to media making. (Ex. Writer, Producer, Director)

• Speakers - The one who delivers a speech and who faces the audiences. One who does voice recordings or spoken word performances. (Ex. Teachers, Hosts, News Reporters, Announcer, Artist)

• Users - Uses media products such as internet to disseminate information.

CHARACTERISTICS OF PEOPLE MEDIA

CREDIBLE

• One must be able to be believed.

FLEXIBLE

• Must be able to change or to do different things.

CONFIDENT

• Shows self –reliance and full of conviction.

UPDATED

• Knowledgeable about the latest information.

ARTICULATE

• Can express oneself easily in clear and effective language