Intro to Media industries. Understanding the Studio System Exam 1

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Disney's TV Networks

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Freshman year 2023

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Disney's TV Networks

21st Century Fox National Geographic FX ABC FreeForm ESPN A&E Lifetime

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Universal Networks

NBC E! USA Network Bravo Oxygen USA Syfy MSNBC CNBC

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Paramount Network

CBS CW BET MTV Showtime Nickelodeon VH1 CMT Comedy central logo tv

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Warner Bros Networks

Cartoon network adult swim boomerang animal planet HBO Max TBS TNT Tru Tv CNN

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Disney Streaming

Disney+ Hulu

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paramount streaming

Paramount+

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How do Networks make Money?

they sell ads space

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Who owns Fox?

Fox

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Who owns ABC?

Disney

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who owns NBC?

Universal

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Who owns CBS?

paramount

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Who owns CW?

CDS (AKA paramount) + Warner Bros

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Who owns 20th Century Fox?

Disney

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what do Production studios do?

record shows to sell. Does not matter to who. they just care if they sell

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what are affiliates?

Local broadcaster/stations. There Job is to show the shows the networks wants/syndicated shows they buy. They make money by selling ad space to local places.

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What do advertisers do?

They finance broadcast media content and supports the commercial broadcasting industry

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what does it mean to be syndicated?

A show must be on air for 5 years before this happens. It normally is sold to one company in each area. They producers of the show make money every time its played and the sellers make money from stations buying it

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How does Cable/Satellite Systems make money?

selling bundles of tv stations.

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what are traditional media streaming system? How do they make money?

Radio/tv. they make money from ads

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How do tech streaming systems make Money?

ads and subscribers

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How do public systems make money?

donations or public funding

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why are the media in the US different from media outlets from around the world?

Horror and stupid movies strive here, we have different culture norms.

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Top Sports Show Cost (Sunday Night Football)

$828k for 30 sec

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Top scripted show cost (Grays Anatomy)

$208K for 30 sec

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Top unscripted show Cost (The Voice)

$227K for 30 sec

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expected Global TV ad Spend expected for 2023

$833 Billion

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CEO of Walt Disney

Bob Inger

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what is the The Importance of a built in audience

marketing purposes

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Top 5 Markets in the US

New York Los Angeles Chicago Philadelphia Dallas

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The America Tv systems...

are independent. no state run

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what are the tv Shows provided by the network?

Morning and evening news soap operas sports late night programs

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the programs have…

the commercials already inserted

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if your show reaches 100 episodes...

it can be shown around the world/ syndicated

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order of rights sold

1.local tv 2.markets in all countries 3.satellite/cable tv 4.streaming services

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1 point =

1 % of ownership

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what is a Cash type of program sales

meaning local stations agree to pay a syndicator cash for the rights to air a certain program

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what is a cash + Barter type of program sale

the local station agrees to pay some cash (less then the cash deal) in return they have a few commercial spots (some are already filled some are open for local ads)

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examples of first run/ original syndication

wheel of fortune, jeopardy, ellen

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examples of off network syndication

friends seinfeld everybody loves raymond

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old movies

often seen on cable networks

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Prime Time Access Rule (PTAR)

one hour of prime time programing each evening (with Sunday being the expectation) must be none network shows

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why are Dayparts important

they determine advertising rates

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Day parts in order

Early Morning day early fringe prime time late night overnight

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most expensive time for ads

primetime + fringe

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Cheapest time for ads

afternoon and overnight

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examples of studio streaming services

Disney+ Hulu Paramount+ Peacock Max Netflix

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examples of Tech streaming companies

Apple Tv+ Prime Video YouTube Tv

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independent streaming services

FuboTV Roku Original content sling tv Fifth Season

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examples of Second tier/stand alone streaming services

ESPN+

HGTV

Discovery

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what is an “O&O station”

an affiliate that is owned and operated by the network

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